Why the concept of merit might be the thing holding us back — What defines merit? Is it hard work? How do we effectively measure who works more than the others? If you are breaking bricks in Kigali, you suffer more than someone sitting in an air-conditioned room in Amsterdam. Yet we all know that the latter is rewarded by society more than…

Building your organization’s memory palace. — How much time did you waste by trying to figure out the processes left by a person who left your company abruptly? How many indecipherable spreadsheets did you have to work on daily? …

The importance of building pillars in times of crisis — Rarely in our lives do we take the time to think about the path we have been on so far. For many people, COVID-19 was a time of mourning, financial, and personal distress. Understandably, for many people, 2020 is a year to forget. But while many struggled, some success stories…

How Ronaldo elevated the Brazilian football league exposure and revenue forever — It was the end of 2008. The traditional Brazilian football club Corinthians came from a painful relegation in 2007. After a one-year stint at the Brazilian league second division, it prepared to return to the country’s football elite. Meanwhile, the club organized a masterful deal. In secret, it was negotiating…

If the past can be used as a prediction, the 2009 Financial Crisis already showed the way. — It is hard to think about a positive effect on the Coronavirus crisis that astonished the world in 2020. The unexpected positive impact will be a lot of opportunities for talented and hard-working people. And an improvement in businesses and services like never seen before. Well, since 2009, at least. …

It is time to say goodbye — We had such a great run. I still remember getting to know you. I came riding my bike in what was, so far, sunny weather. Suddenly, things turned for the worse. The weather went to crap, and it started to pour for thirty minutes — the exact thirty minutes I…

How the biggest opportunity might not be the one right in front of you — In 1849, one of the biggest influx of people in the history of the United States started. More than 300,000 people migrated to the state of California in less than a year. These people came from all around the world, half arrived by sea and half came overland. Most of…

How industries create complexity in order to sell simplicity — I come from a country known for its bureaucracy. Brazil is a country where opening a company takes on average 11 procedures and around 90 days of work. It ranks 124th in ease of doing business (sandwiched between Senegal and Paraguay). Companies willing to pay correctly their taxes employ 100-people…